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CRM Specialist - 6 months +

CRM Specialist - 6 months +

Job Title: CRM Specialist - 6 months +
Contract Type: Contract
Location: Malta
Salary: Very Attractive
Reference: 3379
Contact Name: Joseph Glynn
Job Published: January 31, 2018 14:16

Job Description

Looking for an individual who is very knowledgeable and experienced for the implementation, management and administration of the Customer Relationship Management (CRM) tool with the main objective to define the customer acquisition and retention strategy across the business.

Main Responsibilities:

  • Accountable for the administration and management of the CRM solution
  • Accountable for developing short and medium-term plans for achieving an increase in engagement with potential customers through CRM
  • Accountable for streamlining the sales processes for B2B, Corporate and Groups through the CRM solution
  • Accountable for streamlining the servicing process through the CRM solution
  • Accountable to work with the Head of Digital and Marketing to develop a medium and long term roadmap for CRM to ensure conformity to the company’s overall digital strategy


  • Responsible for designing and automating the lifecycle communication with current and potential customers to increase engagement and monetisation of customer
  • Together with the Marketing team, responsible for defining the contact strategy through segmentation and targeting
  • Facilitate real-time data driven communication
  • Responsible for managing the configuration of all CRM systems for all campaigns and touchpoints
  • Responsible for troubleshooting within the company and acting as a point of contact with 3rd party suppliers

Other Skills:

  • Demonstrable ability to manage the CRM process, including the ability to set priorities, goals and objectives and to achieve these within budgetary, time and staff constraints
  • Good knowledge in the CRM domain
  • Data literate
  • Good working knowledge in B2C and B2B process
  • Ability to analyse data driven from CRM campaigns

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