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Marketing Coordinator - Racebets

Job Title: Marketing Coordinator - Racebets
Contract Type: Permanent
Location: Malta
Industry:
Salary: Attractive
Reference: BTS 107
Job Published: June 28, 2019 13:55

Job Description

THE WOW

RaceBets, a member of the Betsson Group, is looking for a Group Horse Racing Marketing Coordinator to join our dynamic and multinational team.

You will be responsible for developing, implementing and executing horse racing marketing initiatives for our sister brands in order to attract potential customers and retain existing ones.

You will collaborate with the RaceBets internal creative team to continuously improve marketing campaigns, work closely with our IT department to ensure the best UX for all sister brands racing customers and will be a key stakeholder in horse racing related marketing efforts across the group.

YOU'RE GOOD AT

  • A degree in marketing or a related field is of advantage

  • Able to work as part of a team and on own initiative

  • Previous experience and understanding of i-Gaming industry, especially horse racing, is an asset, however not essential.

  • Proactive, methodical, and well organized

A FLAVOUR OF WHAT YOU'LL BE DOING

  • Work closely with marketing teams for both RaceBets and wider country teams to create campaigns facing multiple jurisdictions.

  • Improve the conversion rate of new customers

  • Work closely with CRM teams to improve retention rates, on-boarding and all major CRM key KPIs

  • Take ownership of the daily management of horse racing customers for Betsson Group Brands

 
*Dear Candidate, kindly note that this role is not managed by Castille. Betsson, in this case, is responsible to manage the application process. In case of any difficulties, feel free to contact brand@castilleresources.com, and we will direct your query to the relevant contact at Betsson.