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Marketing Champion

Marketing Champion

Job Title: Marketing Champion
Contract Type: Permanent
Location: Malta
Industry:
Salary: Attractive
Reference: 4435
Contact Name: Kristina Abela
Job Published: November 12, 2018 13:18

Job Description

Our client is an exceptional IT start-up based in UK and Malta. They construct Artificial Intelligence solutions which assist in businesses getting closer to their clientele through numerous channels and languages.

Would you like to join a low ego super collaborative team? Currently looking for a marketing specialist to help the team accelerate growth.
 

On Offer:

  • Flexible hours
  • Family friendly measures
  • Delicious breakfasts and lunches, amazing snack selections and the best coffee in Malta!
  • Competitive success oriented remuneration package


Job responsibilities:

  • Controlling the of the evolution of sales-qualified leads through marketing.
  • Handling all digital channels with the intention to increase conversions, engagement and brand awareness.
  • Managing and executing effective online and offline campaigns.
  • Copy writing and overseeing all content for marketing purposes, including brochures, letters, emails and websites.
  • Knowing the product and consumer profiles and compositing specifications for each.
  • Applying and supervising digital campaigns and budgets, record keeping and keeping accurate records and calling attention to variances.
  • Compiling a summary of expenses post marketing campaign and an After-Action-Review on the execution.
  • Accurate analysis of campaigns to guarantee meeting targets.
  • Assisting in competitor analysis and reporting, especially in regards to pricing, presentation and promotion.
  • Advising tech teams on setting tracking systems for marketing campaigns and online activities.
  • Following competitor activity by being on top of of market happenings and the marketing mix used by competitors
  • Assisting with artwork, sourcing images, print buying and checking copy.
  • Dealing with sub-contracted companies
  • Manage inbound and outbound SEO efforts.
  • Produce email newsletters with personalised content for different partners.

Requirements:

  • Degree in Marketing is advantageous as would a qualification in CIM.
  • Minimum 4 years working experience
  • Google Certification would be considered an asset.
  • Demonstrable project management/organisational skills.
  • Confidence with spreadsheets and analysing data and spot trends.
  • Understanding of customer segmentation.
  • Knowledge of Digital Analysis tools (HotJar, Google Analytics etc), Community Management tools and Optimisation tools.