Head of Marketing
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Location
Malta
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Sector:
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Contract Type:
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Salary:
Attractive
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Contact:
Veronique Amaira
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Job Reference:
5973
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Published:
10 days ago
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Expiry:
2020-01-01
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Client Details:
Castille
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Consultant:
Veronique Amaira
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Skills tags:
An excellent opportunity to join a technology company as Head of Marketing reporting directly to CEO
Main responsibilities:
- Developing and overseeing B2B strategies
- Contributing to the strategic marketing direction to ensure the company remains a recognized and top-selling brand
- Understanding cross-channel interaction and deliver coordinated, multi-channel messaging
- Measuring marketing performance while turning data into actionable insights
- Breaking free from traditional Marketing approaches, enabling agile marketing through technology
- Embracing new marketing technology as it evolves
- Diversifying go-to-market programs and align targets and strategies with audience needs and expectations
- Suggest product enhancements
- Engaging with the customer base to increase brand awareness, sales and maintain relations with current customers
Education and Skills requirements:
- A strategic thinker with strong brand and analytical marketing skills
- Knowledgeable about businesses and their challenges
- Track record of building data-driven marketing strategies that bring expertise in the systems and infrastructure needed to automate and scale marketing-led growth
- Proven track record in using technology to develop and implement marketing strategy in new markets
- Experience with data collection, reporting and gathering insights from internal and external research/reporting systems
- Work well on multiple projects, act with an entrepreneur mindset and display strong critical thinking skills
- Proven leadership skills and experience partnering with key stakeholders across the organization at all levels
- Ability to manage an ad-hoc client communication process and execution
- Experience leading events and campaigns