30 days ago
A reputable bank is looking to recruit a digital marketing executive
- Maintaining, updating and developing the website and intranet to ensure quality content
- Developing and managing social media channels, implementing strategies to enhance brand reputation and generate sales leads. Creating and handling also the digital internal communications channels to support staff engagement.
- Leading the routine running, improving usability, content and design and updating the website accordingly
- Keeping abreast of new technologies and keep the company at the forefront of developments in digital marketing.
- Handling social media channels, creating and posting engaging content in line with plans, reflecting brand and content guidelines.
- Developing and managing digital marketing campaigns across multiple channels utilising techniques as necessary including e-mail marketing, paid search, SEO and PPC, in conjunction with the Marketing Manager and Customer Intelligence Manager
- Ensuring accurate reporting and analysis of all digital marketing activity.
- Qualifications and knowledge of current online marketing trends and best practice
- 2-3 years’ experience in a similar role carrying out digital marketing at hands-on operational level
- Strong experience of managing websites / intranets, CMS, SEO, PPC, social media as well as analytics tools and compiling reports